Free Salesforce MCE-Con-201 Exam Dumps Questions & Answers

Northern Trail Outfitters wants to set up an automation that imports a file and sends an email to the contacts when the file is dropped on the SFTP. The name of the file will change, though it will always start with thank_you_customers.
How would they set up the Import Activity to know the name of the file?

• A.Check the ' Use filename from Automation ' checkbox
• B.Set File Naming Pattern to %%BASEFILENAME_FROM_TRIGGER%%
• C.Filename is automatically passed to Import Activity with File Drop Automations
• D.Set File Naming Pattern to %%AUTOMATED_FILENAME%%

Northern Trail Outfitters has started the process of integrating its Marketing Cloud account and Sales Cloud org through Marketing Cloud Connect.
Which configuration should be utilized for the API user created in Marketing Cloud?

• A.API User checkbox is selected, no roles are assigned to user.
• B.API User checkbox is selected, Administrator & Marketing Cloud Administrator roles are applied.
• C.API User checkbox is deselected, all available roles are assigned to user.
• D.API User checkbox is deselected, Marketing Cloud Viewer role is applied.

Northern Trail Outfitters wants to import their Sales Cloud data into Marketing Cloud to leverage it within Journey Builder. They have approximately 10 million customers and the data needs to be available with a delay of no more than 30 minutes. Only customers where the consent checkbox is selected in Sales Cloud should be imported, which represents approximately half of their customer database.
What should they implement?

• A.Synchronized Data Extensions with a filter
• B.Event Data from the Entry Event in Journey Builder
• C.All Subscribers, since these are synchronized in real time
• D.Import from Salesforce Report in Automation Studio

An analytics team wants to get real-time updates on transactional email metrics, specifically Sent and NotSent, to ensure they are fulfilling a legal obligation due to the nature of their messages.
What method should be suggested in this scenario?

• A.Data View Export with every send
• B.Event Notification Service
• C.Data Retrieves on the Send Object
• D.Platform Events API

Northern Trail Outfitters wants to include a ' view online ' link in an email template to enable users to view a web page version of the email.
Which personalization string should they include as the href attribute in the link?

• A.%%view_as_webpage%%
• B.%%view_online%%
• C.%%vawp%%
• D.%%view_email_url%%