Free Salesforce Marketing-Cloud-Consultant Exam Dumps Questions & Answers

Northern Trail Outfitters wants to send a weekly coupon campaign. They segment their audience using data from several data extensions, which results in an audience size of approximately 200,000 subscribers. They want to send a reminder three days later at the subscribers' optimized send time.
What solution should they use?

• A.Automation Studio
• B.Automation Studio and Interaction Builder
• C.Automation Studio and Journey Builder
• D.Journey Builder

A customer wants to create a loyalty program by identifying all subscribers who clicked on a link within any email sent within the last six months.
What should be recommended?

• A.Create and execute a Tracking Extract
• B.Create and execute a Data Filter on the _Click data view
• C.Create and execute a Subscriber Engagement report
• D.Create and execute a SQL Query against the _Click data view

A marketer wants to capture open-ended feedback from customers via SMS and write it to a data extension.
How could MobileConnect be used to accomplish this?

• A.Use an outbound message template with embedded AMPscript to capture the response.
• B.Use a vote/survey message template to capture the response.
• C.Use an info capture message template to capture the response.
• D.Use a text-response message template with embedded AMPscript to capture the response.

Northern Trail Outfitters is using Journey Builder to send emails to loyalty members based on recent activity.
They anticipate that approximately half of their contacts will meet the entry criteria for their journey.
How should they configure their entry source?

• A.Use an Import Activity in Automation Studio to filter the data as a Data Extension Entry Source.
• B.Use a Data Extension Entry Source with an applied filter based on recent member activity.
• C.Use a Contact Data Entry Source to segment the data configured in Attribute Groups in Contact Builder.
• D.Use a Query Activity in Automation Studio to create a segment before entering the journey.

A customer is starting a new children's fashion brand and wants to use a dedicated business unit within their existing Enterprise 2.0 account. They anticipate many of their current Enterprise contacts will subscribe to the children's brand, however, they want to separate subscriber opt-outs of the Enterprise and children's brands.
The customer has minimal technical resources available for implementation and support.
What should a consultant recommend to meet these criteria?

• A.Create attributes for each child business unit in "Profile Management" to record unsubscribes
• B.Select "Use separate 'Subscription Center' for this business unit" in Settings
• C.Create a Business Unit Filter in 'All Subscribers' List to record unsubscribes
• D.Select "Subscribers will be unsubscribed from this business unit only" in Settings