You have defined marketing areas in SAP Marketing Cloud. Where can you use these marketing areas to define access rights for marketing users? (3)

• A.Recommendation scenarios
• B.Campaigns
• C.Budget Plans
• D.Lead transfers
• E.EH Segmentation

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What is the SAP API Business Hub?

• A.A high-performance, complex event processing engine that collects and analyzes streams of events in real time
• B.An integrated end-to-end platform that covers the complete application lifecycle for your IT solution
• C.A platform that provides usage types for analytics and integration, such as BW, PI and Portal
• D.A catalog of APIs that allows test integration proceses and access documentation

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Which definitions describe a segmentation building block? (2)

• A.A segmentation structure that includes a set of often-used segmentation filters
• B.A segmentation structure that defines the segmentation object and the base population
• C.A segmentation structure that is used for template-based segmentation
• D.A segmentation structure that includes a set of segmentation models

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What are the prerequisites for including product recommendations in campaign? (2)

• A.Communication medium in the scenario must be email
• B.Products must be uploaded to your system
• C.Algorithms must NOT be optimized
• D.Generation refresh rate must be less than 24 hours

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Which standard integration scenarios are available for integration with SAP CRM and SAP Marketing Cloud?
(2)

• A.Replication of leads from SAP Marketing Cloud to SAP CRM
• B.Repilication of target groups from SAP CRM to SAP Marketing Cloud
• C.Replication of contact permissions from SAP CRM to SAP Marketing Cloud
• D.Replication of service tickets from SAP CRM to SAP Marketing Cloud

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