Universal Containers (UC) has a Salesforce instance with over 10.000 Account records.
They have noticed similar, but not identical. Account names and addresses. What should UC do to ensure proper data quality?

• A.Make the Account Owner clean their Accounts' addresses, then merge Accounts with the same address.
• B.Use a service to standardize Account addresses, then use a 3rd -party tool to merge Accounts based on rules.
• C.Run a report, find Accounts whose name starts with the same five characters, then merge those Accounts.
• D.Enable Account de -duplication by creating matching rules in Salesforce, which will mass merge duplicate Accounts.

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A casino is implementing salesforce and is planning to build a customer 360 view for a customer who visits its resorts. The casino currently maintained the following systems that records customer activity:
1. Point of sales system: All purchases for a customer.
2. Salesforce: All customer service activity and sales activity for a customer.
3. Mobile app: All bookings, preferences and browser activity for a customer.
4. Marketing: All email, SMS and social campaigns for a customer.
Customer service agents using salesforce would like to view the activities from all system to provide supports to customers. The information has to be current and real time.
What strategy should the data architect implement to satisfy this requirement?

• A.Periodically upload summary information in salesforce to build 360 view.
• B.Explore external data sources in salesforce to build 360 view of customer.
• C.Use a customer data mart to view the 360 view of customer.
• D.Migrate customer activities from all 4 systems into salesforce.

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DreamHouse Realty uses Custom Metadata Types instead of Custom setting.
What is an advantage of this decision?

• A.Custom metadata records are editable in Apex.
• B.Report definitions can include references to Custom Metadata Types.
• C.Custom metadata records are NOT copied from production to sandbox.
• D.Packages can be used to deploy Custom metadata records.

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Universal Container (US) is replacing a home grown CRM solution with Salesforce, UC has decided to migrate operational (Open and active) records to Salesforce, while keeping historical records in legacy system, UC would like historical records to be available in Salesforce on an as needed basis.
Which solution should a data architect recommend to meet business requirement?

• A.Leverage mashup to display historical records in Salesforce.
• B.Bring all data Salesforce, and delete it after a year.
• C.Build a chair solution to go the legacy system and display records.
• D.Leverage real-time integration to pull records into Salesforce.

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Company S was recently acquired by Company
T. As part of the acquisition, all of the data for the Company S's Salesforce instance (source) must be migrated into the Company T's Salesforce instance (target). Company S has 6 million Case records.
An Architect has been tasked with optimizing the data load time.
What should the Architect consider to achieve this goal?

• A.Utilize the Salesforce Org Migration Tool from the Setup Data Management menu.
• B.Pre-process the data, then use Data Loader with SOAP API to upsert with zip compression enabled.
• C.Load the data in multiple sets using Bulk API parallel processes.
• D.Directly leverage Salesforce-to-Salesforce functionality to load Case data.

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