Northern Trail Outfitters wants to build an abandoned cart journey which includes a Decision Split that evaluates if a customer has made a purchase after they enter the journey. Customer data is stored in a master data extension ans purchase data is stored in a second data extension.
Which two steps should they include to accomplish this journey?

• A.Configure activities within Automation Studio to update the purchase data.
• B.Use Data Designer in Contact Builder to relate the two data extensions.
• C.Create a Data Relationship in Email Studio to relate the two data extensions.
• D.Utilize Entry Data on a Decision Split within Journey Builder.

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As part of their brand guidelines, Northern Trail Outfitters (NTO) uses a custom brand font for all print marketing materials. NTO wants to use their custom brand font in email as well.
What is the recommended best practice for font usage in email?

• A.Build an email using multiple images, with all text saved in the brand font.
• B.Edit an email's HTML to list the custom brand font in the style tag's font-family property.
• C.Build an email as one image, with all text saved in the brand font.
• D.Use a web-safe font for text that closely matches the brand's custom font.

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A customer needs to import data from an SFTP site. The customer wants to:
* Segment the contents of the file and then send emails.
* Transfer the file to the SFTP site at various times daily.
* Send to data extensions.
What sequence of automation activities should meet these requirements?

• A.Scheduled: Transfer File > Import File > SQL Query(s) > Send Email(s)
• B.File Drop: Import File > SQL Query(s) > Send Email(s)
• C.Scheduled: Import File > SQL Query(s) > Send Email(s)
• D.File Drop: Import File > Group Refresh > Send Email(s)

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Northern Trail Outfitters (NTO) wants its monthly distributor newsletter email to appear to be sent on behalf of the subscriber's account representative without segmenting the audience by sales representative.
In which two ways could this distributor-specific sender profile be configured in a Marketing Cloud account with Sender Authentication Package implemented?
Choose 2 answers

• A.Pick "Choose from list," selecting the From Name and From Email values from the list of account users.
• B.Match the external keys of the sender profile and data extension containing account representative details.
• C.Utilize AMPscript data extension lookups to dynamically populate the From Name and From Email values.
• D.Use substitution strings to populate the From Name and From Email values in the sender profile.

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