A business analyst is working with a new customer on a Sales Cloud implementation. The executive sponsor for the project is new to the company and their role as VP. The sponsor has inherited functional requirements from the previous VP that were gathered 9 months ago. The project start date has yet to be defined. The sponsor wants to use the inherited requirements in lieu of a traditional discovery process.
What is the largest risk with this approach?

• A.The previous VP's requirements are outside of the Salesforce framework.
• B.The previous VP's requirements may differ from those of the new executive.
• C.The previous VP's requirements fail to meet current formatting standards.

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A business analyst (BA) at Universal Containers (UC) has been asked to improve the user experience (UX) of marketing employee who manages webinar data. The chief marketing officer (CMO) thinks the UX issues are related to standard Salesforce Campaign functionality that misaligns with UC s business requirements. The BA surveyed the marketing group about their pain points and was surprised to discover that their concerns differ from the CMOs theory about issues with the UX of Campaigns in Salesforce.
Which influencing style should the BA use when presenting their findings to the CMO and other stakeholders?

• A.Analytical
• B.Collaborative
• C.Assertive

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A sales manager at Cloud Kicks recently learned about Salesforce Macros and believes service agents could benefit from the feature. The sales manager created the following user story: "As a service agent I want Salesforce Macros to complete repetitive tasks faster." What should the business analyst change to improve the user story?

• A.Change the user story to the sales manager persona.
• B.Replace the specific feature with a goal.
• C.Add a quantifiable reason why the feature is needed.

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Cloud Kicks (CK) needs to integrate the industry standard due-diligence in its sales process to verify customers in Sales Cloud. CK asks the business analyst (BA) to identify which stage in the sales process the industry standard due-diligence should be embedded.
What should the BA do to meet the requirement?

• A.Develop a process map as a base, work with stakeholders to understand the trigger point, and locate the stage.
• B.Identify the triggers, locate the stage, and add the standard due-diligence as a subprocess.
• C.Locate the stage, add the standard due-diligence as a subprocess, and set the trigger point.

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Universal Containers is about to kick off a new Salesforce implementation, bringing both sales and service teams onto the platform. Each team has been managing Accounts and Contacts in their own way even though the Accounts and Contacts are shared between the teams. This has resulted in disagreements about what should be built in Salesforce.
Which groups should the business analyst work with to gain full alignment on a common program vision and strategy?

• A.Executive sponsors, IT leadership, and end users
• B.Business leaders, middle management, and end users
• C.Senior leadership, IT leadership, and middle management

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