A restaurant supply company captures email subscribers and leads through trade shows. This has always been a manual process with booth visitors leaving contact information in a fishbowl. The restaurant supply company is updating their process to an online sweepstakes entry that allows entrants to confirm opt-in for a monthly newsletter.
Which two components are appropriate for this solution? Choose 2 answers

• A.Send Email Activity with a link to a subscription center
• B.CloudPage with Web Collect to add entrants in to a data extension
• C.Data extension with double opt-in status defined
• D.CloudPage with Smart Capture to add entrants in to a data extension

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Northern Trail Outfitters allows non registered customers to provide to phone number for open orders. The proved contact information is to be deleted after 30 days.
Which feature provides a way to automatically maintain a data extension's records?

• A.Contact Delete
• B.Delete Filter Activity
• C.Data Retention Policy

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Northern Trail Outfitters (NTO) sends hundreds of different email campaigns monthly.
What should be set up to help organize NTO's email tracking results?

• A.Create folders in My Tracking and select where to send results when sending an email.
• B.Remove old tracking results on a regular basis to declutter the results list.
• C.Give emails unique names so they are easier to find in the tracking sends tab.

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A new Marketing Cloud (MC) customer wants to now implement a Sales Cloud instance to go along with their MC Instance. The MC instance has been live for a year now, where the primary key for records has been the Email Address.
Which two options would prevent the customer from duplicating records? (Choose 2 answers)

• A.Get existing records updated with new Keys sourced from Sales Cloud instance.
• B.Purge the current records and carry on with new keys sourced from Sales Cloud.
• C.Continue as normal, as Marketing Cloud contact Models will dedupe keys by Email Address.
• D.Identify what key the customer wants and have the MC Contact model control it.

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Northern Trail Outfitters (NTO) wants its monthly distributor newsletter email to appear to be sent on behalf of the subscriber's account representative without segmenting the audience by sales representative.
How should this distributor-specific sender profile be configured in the Marketing Cloud?
Choose 2 answers

• A.Match the external keys of the sender profile and data extension containing account representative details.
• B.Pick "Choose from list," selecting the from name and from email values from the list of account users.
• C.Populate substitution strings in the sender profile for the profile attributes containing from name and from email values.
• D.Utilize data extension AMPScript lookups to dynamically populate the from name and from email values.

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