Northern Trail Outfitters (NTO) just hired a new associate who is brand new to email marketing to start creating and deploying the company's monthly campaigns. NTO wants to ensure no mistakes are made.
Which two elements of the send can be reviewed with Approvals? (Choose two.)

• A.From Name
• B.Hyperlinks
• C.Send Count
• D.Subject Line

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The marketing team would like to send an email to an audience on a weekly basis. The team receives multiple files each week that need to be imported and joined to build the target audience for the email. Which tool is recommended to execute this process?

• A.Filter Activity
• B.Automation Studio
• C.Playbooks
• D.Data Extract Activity

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Northern trail Outfitters recently purchasedstock art to be used within its emails. However, given the sheer amount of content, locating images for specific campaigns proves to be difficult.
Which solution should make locating appropriate images easier?

• A.Configure Eastern Content Tagging to automatically tag stock art.
• B.Import a metadata tag index for the stock art so the images are searchable
• C.Select categories and content type from the import dropdown when importing images.

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What happens if you do not deal with bounce rates of 20% or greater?

• A.Your ISP will suspend your next send.
• B.The next time you send an email the offending emails will be dropped from the list.
• C.Nothing
• D.Your ISP reputation will be impacted.

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The customer success team at Northern Trail Outfitters wants to build out a profile for its subscribers to improve segmentation for future sends.
Which content block should the team use to capture this information directly from the inbox for some subscribers?

• A.Smart capture block
• B.Interactive Email Form block
• C.Einstein content block

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