Northern Trail Outfitters' marketing team is new to Marketing Cloud and has very little coding experience.
They have employed a consultant to help them design an automated solution for maintaining an auto- suppression list.
Which solution should the consultant recommend?

• A.Use Einstein Segment Recommendations
• B.Use an import activity to import a file from the SFTP
• C.Use a query activity to populate the auto-suppression
• D.Use the Import Wizard in Automation Studio

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How do you add a contact in contact builder? (Choose two.)

• A.Add manually to All Subscribers.
• B.Import to All Subscribers List.
• C.Import to DE.
• D.Import to MyLists.

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What is a correct statement about Send Log data?
Choose 3 answers

• A.Can be accessed via Query activities.
• B.Can be incorporated into standard reports.
• C.Can be added to a standard data view.
• D.Can be stored for a set period of time.
• E.Can be included in measures and filters.

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Which customers would benefit most from purchasing a Sender Authentication Package (SAP)?

• A.A growing consumer brand that expects to send 500,000 emails per month and would like email branding to be consistent with its domain,
• B.A nonprofit organization that sends roughly 50,000 newsletter emails per month.
• C.A growing retailer that currently leverages Marketing Cloud's MobileConnect and MobilePush.
• D.A customer who wants to share another IP within their account structure and is unconcerned about branding at this time.

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A retail company needs to create journeys that will target subscribers based on website behavior. They have identified three separate groups:
* Customers who searched for an item on their website.
* Customers who abandoned a cart on their website.
* Customers who made a purchase on their website.
What should the consultant ask in order to design the data structure for this solution? (Choose three.)

• A.Should a single customer exist in multiple journeys at the same time?
• B.How many messages should be included in each journey?
• C.Should customers exit the journey when the goal is met?
• D.How long after the behavior occurs will a subscriber need to enter a journey?
• E.How are subscribers identified in your web analytics?

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