Cloud Kicks (CK) wants to ensure Opportunity are associated with the relevant marketing Campaign In the past, CK has struggled to evaluate marketing Campaign ROI.
Which process improvement should the consultant recommend?

• A.Leverage the Probability(%) field on Opportunities to forecast revenue.
• B.Validate that the Primary Campaign Source field on Opportunity records is populated.
• C.Ensure the Type field on Opportunities reflects the Campaign source.
• D.Ensure the Opportunity is associated with an Account record.

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Cloud Kicks has sales teams distributed across global regions, The direction from sales leadership is to define access based on region. For example, users within the region have access to regional dashboards, while the leadership team has access to global dashboards. What should the Consultant recommend to meet this requirement?

• A.Create Dashboard folders for each regional sales team and one Dashboard folder for leadership team.
• B.Create Dashboard folder for all regions' sales team and one Dashboard folder for the leadership team.
• C.Create one Dashboard folder for all regions for both sales and the leadership team with View access.
• D.Create region-based sales groups, one leadership group, and one Dashboard folder with View access.

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Northern Trail Outfitters' sales manager noticed the lead conversion ratio styled the same for the healthcare industry even though the lead creation increased. Which reporting tool should resolve the issue?

• A.Report on leads by source.
• B.Report on lead lifetime by industry
• C.Industry performance dash board
• D.Campaign dashboard by industry

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Cloud Kicks is concerned that the sales team is taking longer to close Opportunities each month in comparison to the same time last year. The VP of Sales wants to determine the number of closed deals on a monthly basis and compare the month-over-month results.
Which two actions should the Consultant take to create a solution? (Choose two.)

• A.Create a dashboard component; schedule the dashboard to refresh monthly.
• B.Schedule an analytic snapshot of the Opportunity history object to run monthly.
• C.Schedule an analytic snapshot of the Opportunity object to run monthly.
• D.Create a report based on the Opportunity snapshot.
• E.Create a custom Opportunity report using custom formula fields for the stage closed/won.

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The Cloud Kicks sales team can create leads for both business and individual customers. Person accounts have been enabled in its Salesforce org.
How can the consultant ensure that Leads are converted into either a business account or a person account where appropriate?

• A.Create separate record types for business account leads and person account leads.
• B.Populate the Company field with "Person'',
• C.Check the person account checkbox on the lead.
• D.Leave the Company field blank.

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